NeoDocto is a technology based healthcare company focused on health education and digital healthcare services. NeoDocto is a complete healthcare platform that provides a wide range of healthcare services to every individual. NeoDocto is headquartered in the heart of city at Central Business District, 245 Park Avenue, 39th Floor, Manhattan, New York, 10167. The objective of NeoDocto is to serve the global population with a presence in 581 cities of 81 countries in the world.
NeoDocto Inc. is incorporated in USA provides Healthcare, Education, Global Media and IT services. NeoDocto has been a pioneer in offering innovative solutions to its customers. NeoDocto continues to be one of the fastest growing IT services brands in Asia Europe and North America. NeoDocto has presence across the globe with 81 offices spread over USA, Europe, Australia and Asia. It currently employs people from 53 different
NeoDocto Inc. has one subsidiary company in India – NeoDocto Services Pvt Ltd. Though the USA has been the main source of revenue for NeoDocto, the company is looking into expanding into Europe and Asia. NeoDocto (Australia) has won several new clients and NeoDocto (Ireland) is focussing on serving the local clientele. Its high-end services occupy a premium position in the Asian markets and the growth rates are consolidating across Europe.
India being one of the largest IT services market in the world, it is critical to NeoDocto’s growth plans. The operations in the India acted as a gateway for NeoDocto to penetrate the European, Middle East and African markets. India also offered good talent pool to the company and excellent physical and communication infrastructure that facilitated NeoDocto to acquire the scalability that was required to achieve its ambitious growth plans
Factors for Success
NeoDocto has been able to customise its services and solutions to the requirement of its clients. NeoDocto has delivered enhanced customer value to its customers- evidenced by the 90 per cent plus repeat business that the company generates. Understanding client-specific needs and the value proposition has been key to this success.
Building the brand
NeoDocto has adopted an aggressive strategy for marketing and branding. The company created coherent campaigns that utilise multiple channels, including events, PR activities, analyst relations; web based online marketing and direct marketing. Using these channels, the company focuses on creating positive perceptions with the clients, industry associations, media and policy decision makers. These branding efforts paved the way in establishing NeoDocto a well-recognised brand.
Coherent Market Strategy
NeoDocto has made strategic investments with a clear focus on future expansion plans. The range of investment encompass not only infrastructure, but also covers areas such as human resources, technology and networking infrastructure. These investments have enabled NeoDocto to increase its new client penetration rate and have helped in attracting the best of global talent.
Investing in Expertise
NeoDocto’s team has a long experience in the software industry. The company has business innovation in global delivery model which is coupled with its technology and industry expertise, in the field of Healthcare, E-learning and Media Services. This disruptive model has enabled the company to offer distinctly superior services that met the client expectations and thereby facilitated the winning of new clients as well as retaining the existing clients.
NeoDocto has ambitious growth plans. In order to achieve this, NeoDocto intends to increase its new client penetration and at the same time expand on the scope of operation with its existing clients.
NeoDocto global sourcing strategy is aligned with its business strategy, thereby enhancing the operational efficiency and delivering value added services to clients globally. The company has structured its business processes and IT services into various modules thus leading to enhanced flexibility and productivity. NeoDocto
plans to be the benchmark for global sourcing.
NeoDocto is a technology enabled business transformation company offering value added solutions to its clients. It plans to penetrate further in the Indian market by providing advance technology products and services that enable its clients to transform the way they operate. Moving beyond Application Development NeoDocto offers a range of services beyond its traditional strengths in Application Development. The company already has a strong foothold in the Health Education and Mobile applications segments. It plans to expand its offerings in other service area as well.
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